<?xml version="1.0" encoding="UTF-8"?>
<collection xmlns="http://www.loc.gov/MARC21/slim">
 <record>
  <leader>01931nam a22002417a 4500</leader>
  <controlfield tag="001">NCT_4_016022</controlfield>
  <controlfield tag="008">250116b        xxu||||| |||| 00| 0 vie d</controlfield>
  <datafield tag="999" ind1=" " ind2=" ">
   <subfield code="c">8763</subfield>
   <subfield code="d">8763</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
   <subfield code="a">9786044028521</subfield>
  </datafield>
  <datafield tag="082" ind1="0" ind2="4">
   <subfield code="2">23rd ed.</subfield>
   <subfield code="a">658.823</subfield>
   <subfield code="b">A496</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
   <subfield code="a">Ambrose, Gavin</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
   <subfield code="a">Game challenge - Thách thức khả năng vận dụng linh hoạt kiến thức</subfield>
   <subfield code="b">Phụ bản đặc biệt dành cho độc giả Rio Book </subfield>
   <subfield code="c">Gavin Ambrose, Paul Harris ; Trang Quách dịch</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
   <subfield code="a">H.</subfield>
   <subfield code="b">Dân Trí</subfield>
   <subfield code="c">2024</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
   <subfield code="a">43 tr.</subfield>
   <subfield code="b">Ảnh, hình vẽ</subfield>
   <subfield code="c">21 cm</subfield>
  </datafield>
  <datafield tag="520" ind1="3" ind2=" ">
   <subfield code="a">Phần phụ bản tặng kèm theo sách &quot;Để bao bì truyền tải thông điệp Marketing&quot;, cung cấp góc nhìn thực tế về việc dùng bao bì để hữu hình hóa những giá trị vô hình khó cảm nhận của thông điệp, thông qua cách làm của những thương hiệu có thực trên thị trường. Bên cạnh đó, đặt ra đề tài cho độc giả tư duy sáng tạo.</subfield>
  </datafield>
  <datafield tag="653" ind1=" " ind2=" ">
   <subfield code="a">Truyền thông đa phương tiện</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
   <subfield code="2">ddc</subfield>
   <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
   <subfield code="0">0</subfield>
   <subfield code="1">0</subfield>
   <subfield code="2">ddc</subfield>
   <subfield code="4">0</subfield>
   <subfield code="6">658_823000000000000_A496</subfield>
   <subfield code="7">0</subfield>
   <subfield code="9">30099</subfield>
   <subfield code="a">000001</subfield>
   <subfield code="b">000001</subfield>
   <subfield code="d">2025-01-16</subfield>
   <subfield code="o">658.823 A496</subfield>
   <subfield code="p">MD.23458</subfield>
   <subfield code="r">2025-01-16</subfield>
   <subfield code="w">2025-01-16</subfield>
   <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
   <subfield code="0">0</subfield>
   <subfield code="1">0</subfield>
   <subfield code="2">ddc</subfield>
   <subfield code="4">0</subfield>
   <subfield code="6">658_823000000000000_A496</subfield>
   <subfield code="7">0</subfield>
   <subfield code="9">30100</subfield>
   <subfield code="a">000001</subfield>
   <subfield code="b">000001</subfield>
   <subfield code="d">2025-01-16</subfield>
   <subfield code="o">658.823 A496</subfield>
   <subfield code="p">MD.23459</subfield>
   <subfield code="r">2025-01-16</subfield>
   <subfield code="w">2025-01-16</subfield>
   <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
   <subfield code="0">0</subfield>
   <subfield code="1">0</subfield>
   <subfield code="2">ddc</subfield>
   <subfield code="4">0</subfield>
   <subfield code="6">658_823000000000000_A496</subfield>
   <subfield code="7">0</subfield>
   <subfield code="9">30101</subfield>
   <subfield code="a">000001</subfield>
   <subfield code="b">000001</subfield>
   <subfield code="d">2025-01-16</subfield>
   <subfield code="o">658.823 A496</subfield>
   <subfield code="p">MD.23460</subfield>
   <subfield code="r">2025-01-16</subfield>
   <subfield code="w">2025-01-16</subfield>
   <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
   <subfield code="0">0</subfield>
   <subfield code="1">0</subfield>
   <subfield code="2">ddc</subfield>
   <subfield code="4">0</subfield>
   <subfield code="6">658_823000000000000_A496</subfield>
   <subfield code="7">0</subfield>
   <subfield code="9">30102</subfield>
   <subfield code="a">000001</subfield>
   <subfield code="b">000001</subfield>
   <subfield code="d">2025-01-16</subfield>
   <subfield code="o">658.823 A496</subfield>
   <subfield code="p">MD.23461</subfield>
   <subfield code="r">2025-01-16</subfield>
   <subfield code="w">2025-01-16</subfield>
   <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
   <subfield code="0">0</subfield>
   <subfield code="1">0</subfield>
   <subfield code="2">ddc</subfield>
   <subfield code="4">0</subfield>
   <subfield code="6">658_823000000000000_A496</subfield>
   <subfield code="7">0</subfield>
   <subfield code="9">30103</subfield>
   <subfield code="a">000001</subfield>
   <subfield code="b">000001</subfield>
   <subfield code="d">2025-01-16</subfield>
   <subfield code="o">658.823 A496</subfield>
   <subfield code="p">MD.23462</subfield>
   <subfield code="r">2025-01-16</subfield>
   <subfield code="w">2025-01-16</subfield>
   <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="980" ind1=" " ind2=" ">
   <subfield code="a">Thư viện Trường Đại học Nam Cần Thơ</subfield>
  </datafield>
 </record>
</collection>
