Style de citation APA

Perreault, W. D., & Cannon, J. P. (2010). Essentials of marketing: A marketing strategy planning approach. New York: McGraw-Hill/Irwin.

Style de citation Chicago

Perreault, William D., et Joseph P. Cannon. Essentials of Marketing: A Marketing Strategy Planning Approach. New York: McGraw-Hill/Irwin, 2010.

Style de citation MLA

Perreault, William D., et Joseph P. Cannon. Essentials of Marketing: A Marketing Strategy Planning Approach. New York: McGraw-Hill/Irwin, 2010.

Attention : ces citations peuvent ne pas être correctes à 100%.