APA Citation

Doole, I., & Lowe, R. (2012). International marketing strategy: Analysis, development and implementation. NY: Cengage Learning.

Chicago Style Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. NY: Cengage Learning, 2012.

MLA Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. NY: Cengage Learning, 2012.

Warning: These citations may not always be 100% accurate.