Doole, I., & Lowe, R. (2012). International marketing strategy: Analysis, development and implementation. NY: Cengage Learning.
Chicago Style CitationDoole, Isobel, i Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. NY: Cengage Learning, 2012.
Cita MLADoole, Isobel, i Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. NY: Cengage Learning, 2012.
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