rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Quảng cáo và tâm trí người tiêu dùng
  title info:
    sub title: Bí quyết xây dựng chiến lược quảng cáo hiệu quả
  title info: title
  name:
    name part: Sutherland, Max
    role:
      role term: creator
  name:
    name part: Bạc, Cầm Tiến
  type of resource: text
  origin info:
    place:
      place term: xx
    place:
      place term: H
    publisher: Thời đại
    date issued: 2013
    date issued: 9999
    issuance: monographic
  language:
    language term: und
  physical description:
    form: print
    extent: 447tr.
  abstract: Nội dung gồm 2 phần: Phần 1: Vì sao trong một thời gian dài, quảng cáo vẫn được coi là bí ẩn. Phần 2: Chiến lược nào hiệu quả, không hiệu quả, và nguyên do đằng sau
  note: Max Sutherland; Bạc Cầm Tiến dịch
  subject:
    topic: Chiến lược quảng cáo; Hiệu quả quảng cáo
  classification: 659.1
  identifier: http://lrc.tdmu.edu.vn/opac/search/detail.asp
  record info:
    record creation date: 210410
    record identifier: TDMU_22436