rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Word of mouth marketing
  title info: title
  name:
    name part: Sernovitz, Andy
    role:
      role term: creator
  name:
    name part: Nguyễn, Linh Giang
  type of resource: text
  origin info:
    place:
      place term: xx
    place:
      place term: H
    publisher: Lao động - Xã hội ; Công ty Sách Alpha
    date issued: 2017
    date issued: 9999
    issuance: monographic
  language:
    language term: und
  physical description:
    form: print
    extent: 300 tr.
  abstract: Giới thiệu những khái niệm cơ bản về marketing truyền miệng, những điều sâu xa - sáu ý tưởng lớn, bản tuyên ngôn của marketing truyền miệng,...; làm như thế nào? (Ai kể cho bạn bè về bạn?, họ sẽ nói về điều gì, làm sao để lan truyền thông điệp?,...)
  note: Andy Sernovitz; Nguyễn Linh Giang dịch
  subject:
    topic: Marketting truyền miệng
  classification: 543.5
  identifier: http://lrc.tdmu.edu.vn/opac/search/detail.asp
  record info:
    record creation date: 210410
    record identifier: TDMU_33616