APA Citation

Urban, G. L., & Hauser, J. R. (1993). Design and marketing of new products. Englewood Cliffs, N.J: Prentice Hall.

Chicago Style Citation

Urban, Glen L., and John R. Hauser. Design and Marketing of New Products. Englewood Cliffs, N.J: Prentice Hall, 1993.

MLA Citation

Urban, Glen L., and John R. Hauser. Design and Marketing of New Products. Englewood Cliffs, N.J: Prentice Hall, 1993.

Warning: These citations may not always be 100% accurate.