01272nam a2200217Ia 4500 TDMU_35554 210410s9999 xx 000 0 und d 153.42 K435 Kotler, Philip Marketing trong cuộc cách mạng công nghệ 4.0 Philip Kotler, Marc Oliver Opresnik, Kohzoh Takaoka ; Hoài Linh (dịch) H. Thế giới; Công ty Văn hóa và Truyền thông 1980 Books 2018 230tr. Tên sách tiếng Anh: 21st century marketing: Digitalization and transformation through innovation; Chỉ dẫn những xu hướng và gợi ý liên quan đến tiếp thị truyền thông mạng xã hội, trách nhiệm xã hội của doanh nghiệp, tận dụng các tiềm năng để cải tổ doanh nghiệp từ bên trong và kết nối sâu sắc hơn với khách hàng Tiếp thị Đổi mới công nghệ Công nghệ 4.0 Opresnik, Marc Oliver,Takaoka, Kohzoh http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=35554 Trung tâm Học liệu Trường Đại học Thủ Dầu Một