01319nam a2200229Ia 4500 TDMU_36732 210410s9999 xx 000 0 und d 226 N102 Nahai, Nathalie Lan tỏa ảnh hưởng thời kỹ thuật số Webs of influence: the psychology of online persuasion :Chiến thuật tâm lý để thu hút và thuyết phục khách hàng Nathalie Nahai; Đỗ Thị Diệu Ngọc dịch H. Thế giới 2018 266tr. Trình bày phương pháp bán hàng trực tuyến: Tìm hiểu khách hàng mục tiêu; sử dụng ngôn ngữ, dấu hiệu phi ngôn ngữ và thiết kế hình ảnh để giao tiếp hiệu quả với khách hàng mục tiêu; sử dụng các nguyên tắc tâm lý bán hàng để thuyết phục khách hàng trên cơ sở hai bên cùng có lợi Bán hàng trực tuyến Bí quyết thành công Đỗ, Thị Diệu Ngọc http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=36732 Trung tâm Học liệu Trường Đại học Thủ Dầu Một