Cita APA

Zikmund, W. G., & Babin, B. J. (2007). Essentials of marketing research. Mason, Ohio: Thomson/South-Western.

Chicago Style Citation

Zikmund, William G., i Barry J. Babin. Essentials of Marketing Research. Mason, Ohio: Thomson/South-Western, 2007.

Cita MLA

Zikmund, William G., i Barry J. Babin. Essentials of Marketing Research. Mason, Ohio: Thomson/South-Western, 2007.

Atenció: Aquestes cites poden no estar 100% correctes.