01585nam a2200265 a 4500 TVCDKTCT10075 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng 20080808000000 080808 Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 i1 0071462023 vie 658.8 / C400N-d Allen Debbie Confessions of Shameless Self-Promoters: Great Marketing Gurus Share Their Innovative, Proven, and Low-Cost Marketing Strategies to Maximize Your Success! / Allen Debbie In lần thứ 1 American : MC Graw Hill , 2005 240tr. ; 23 cm Breakthrough ideas that won’t break the bank—the super-selling secrets behind Chicken Soup and other success stories! “To be leading edge, you must be shameless. This book will show you how.” —Mark Victor Hansen, cocreator of the Chicken Soup for the Soul series How did Mark Victor Hansen build his Chicken Soup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of The Acorn Principle? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, services, products, and much more. Filled with personal success stories and specific hands-on advice, it gives you all the tools you need to take your business to the next level of success. Self-Promoters Marketing