http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
Quản trị bán hàng- Đội ngũ bán hàng hoạt động tốt chưa?
Nội dung cuốn sách gồm có 12 chương :
Chương 1 : Khái quát quản trị bán hàng và quy trình bán hàng
Chương 2 : Lập kế hoạch marketing
Chương 3 : Quy trình mua hàng của tổ chức
Chương 5 : Tổ chức lực lượng bán hàng
Chương 10 : Tuyển mộ và chọn lọc đội ngũ bán hàng
Chương 12 : Các chương trình lương -thưởng