rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing công nghiệp -Phục vụ khách hàng là tổ chức
  name:
    name part: Hà Nam Khánh Giao
    role:
      role term: creator
    role:
      role term: Chủ biên
  type of resource: text
  origin info:
    place:
      place term: Tp,Hồ Chí Minh
    publisher: Thống Kê
    date issued: 2004
    edition: In lần thứ 1
    issuance: monographic
  language:
    language term: vie
  physical description:
    extent: 179tr. ; 16cm
  abstract: Nội dung cuốn sách gồm 10 chương :
  abstract: Chương 1 : Hệ thống Marketing công nghiệp
  abstract: Chương 2 : Tiến trình mua hàng công nghiệp
  abstract: Chương 3 : Phân khúc thị trướng công nghiệp
  abstract: Chương 4 : Lập kế hoạch chiến lược marketing công nghiệp
  abstract: Chương 5 : Thông tin marketing công nghiệp
  abstract: Chương 6 : Chiến lược sản phẩm trong marketing công nghiệp
  abstract: Chương 7 : Chiến lược phân phối trong marketing công nghiệp
  abstract: Chương 8 : Chiến lược chiêu thị trong marketing công nghiệp
  abstract: Chương 9 : Chiến lược định giá trong marketing công nghiệp
  abstract: Chương 10 ; Kiểm soát và đánh giá marketing công nghiệp
  note: Hà Nam Khánh Giao
  subject:
    topic: Marketing công nghiệp
  classification: 658.804 / M100R-h
  record info:
    record creation date: 090903
    record change date: 20090903000000
    record identifier: TVCDKTCT11400