Mc Carthy E.Jerome, & Perreault William D. (2006). Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing) (Tái bản lần thứ 10.). American: McGraw Hill/Irwin.
Chicago Stili AlıntıMc Carthy E.Jerome, ve Perreault William D. Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing). Tái bản lần thứ 10. American: McGraw Hill/Irwin, 2006.
MLA AlıntıMc Carthy E.Jerome, ve Perreault William D. Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing). Tái bản lần thứ 10. American: McGraw Hill/Irwin, 2006.
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