Arikan Akin. (2008). Multichannel Marketing: Metrics and Methods for On and Offline Success. Indianapolis.: Wiley Publishing, Inc.
Chicago ZitierstilArikan Akin. Multichannel Marketing: Metrics and Methods for On and Offline Success. Indianapolis.: Wiley Publishing, Inc, 2008.
MLA ZitierstilArikan Akin. Multichannel Marketing: Metrics and Methods for On and Offline Success. Indianapolis.: Wiley Publishing, Inc, 2008.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.