E. Jerome McCarthy, & D. Perreault William. (2006). Essentials of Marketing: A global - managerial approach (kèm CD) (In lần thứ 1.). New York.: McGraw -Hill.
Παραπομπή Chicago StyleE. Jerome McCarthy, και D. Perreault William. Essentials of Marketing: A Global - Managerial Approach (kèm CD). In lần thứ 1. New York.: McGraw -Hill, 2006.
Παραπομπή MLAE. Jerome McCarthy, και D. Perreault William. Essentials of Marketing: A Global - Managerial Approach (kèm CD). In lần thứ 1. New York.: McGraw -Hill, 2006.
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