01156nam a2200241 a 4500 TVCDKTCT12831 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng 20110413000000 110413 Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 i1 0071450890 vie 808 / P200R-h Pierce Heather Persuasive Proposals and Presentations: 24 Lessons for Writing Winners / Pierce Heather In lần thứ 1 American : McGraw -Hill , 2004 48tr. ; 23 cm Contents: Persuasive Proposals and Presentations shows readers how to develop a winning strategy and how to be clear, organized, and persuasive. It lays out common mistakes in strategy and offers effective advice. Tell readers what they want to hear * Focus on a theme * Detail unique qualifications * Stick to the point * Use endorsements effectively * Write for your audience * Create organized appendices * Enhance readability. Persuasive Proposals and Presentations