01850nam a2200265 a 4500 TVCDKTCT13355 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng 20111123000000 111123 Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 i1 9780073381244 vie 658.4 / CR100F-a E.Gamble John Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases / E.Gamble John, Strickland III A.J, A.Thompson JR Arthur Tái bản lần thứ 16 American : McGraw-Hill , 2007 992tr. Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 16e provides an unparalleled case line up. (1) 28 of the 31 cases are new to this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there’s a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design. Strategic planning Strategic planning-Case studies Strickland III A.J A.Thompson JR Arthur