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  <controlfield tag="003">Thư viện trường Cao đẳng Kỹ thuật Cao Thắng</controlfield>
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   <subfield code="a">Thư viện Trường CĐ Kỹ Thuật Cao Thắng</subfield>
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   <subfield code="a">978-1422103142</subfield>
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   <subfield code="a">Popkin James M</subfield>
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   <subfield code="a">IT And the East: How China And India Are Altering the Future of Technology And Innovation /</subfield>
   <subfield code="c">Popkin James M, Lyengar Partha, Inc Gartner</subfield>
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   <subfield code="a">Tái bản lần thứ 7</subfield>
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   <subfield code="a">American :</subfield>
   <subfield code="b">Harvard Business School Press ,</subfield>
   <subfield code="c">2007</subfield>
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   <subfield code="a">226tr.</subfield>
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   <subfield code="a">The center of gravity in the technology world has shifted east. Today, China and India are producing some the world’s best-trained computer science and electrical engineering graduates. In each country, the consumer class and the domestic market for technology have ballooned. Western high-tech firms are increasingly sourcing their products’ assembly, and the innovation that drives those products, from China and India. Meanwhile, indigenous Chinese and Indian companies are creating intellectual property and innovations that will directly challenge those same Western companies.</subfield>
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   <subfield code="a">In IT and the East, James M. Popkin and Partha Iyengar examine the vital questions these developments raise:</subfield>
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   <subfield code="a">Can Western firms compete in Asian markets while protecting key intellectual property?</subfield>
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  <datafield tag="520" ind1="#" ind2="#">
   <subfield code="a">What’s the long term impact of high-tech outsourcing?</subfield>
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  <datafield tag="520" ind1="#" ind2="#">
   <subfield code="a">How will innovation be managed in the future?</subfield>
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  <datafield tag="520" ind1="#" ind2="#">
   <subfield code="a">Will the innovation engine inexorably shift east? What would such a shift mean for Western countries currently driving innovation?</subfield>
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   <subfield code="a">The authors also discuss for emerging alliances between Chinese and Indian technology companies in specific market such as IT services, textile, pharmaceuticals, and automotive components. These alliances have inspired the idea of “Chindia”— a combined China and India competing globally. Popkin and Iyengar present a compelling Chindia as a means to explain how these two great countries might soon reassert their combines influences on the international stage. And they explore the major implications of this development for Western businesses as wide ranging as IBM, Motorola, Accenture, Sun Microsystems, and Google.</subfield>
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   <subfield code="a">featuring extensive interviews with high-level executives, government officials, and academics from around the world, IT and the East is the first book to articulate the challenges that new business scenarios and capabilities in China and India pose for Western technology firms.</subfield>
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   <subfield code="a">About the Author</subfield>
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   <subfield code="a">High technology industries- Technological innovation- China</subfield>
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  <datafield tag="650" ind1="#" ind2="4">
   <subfield code="a">High technology industries- Technological innovation- India</subfield>
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   <subfield code="a">Lyengar Partha</subfield>
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   <subfield code="a">Inc Gartner</subfield>
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