01699nam a2200301 a 4500 TVCDKTCT14312 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng 20130621000000 130621 Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 i1 978-14221264862008 vie 658.4 / H100R-h Harvard Business School Publishing Corporation Harvard Business Review on Strategic Renewal (Harvard Business Review Paperback Series) / Harvard Business School Publishing Corporation American : Harvard Business Press , 2008 207tr. Technologies, consumer preferences, and market dynamics are changing faster than ever. To help your company stay competitive in the face of accelerating change, you need to continually test and redefine your strategy. But strategic renewal isn't easy. This book provides the ideas you'll need to refresh your competitive strategy as business conditions shift. A sampling of what you'll find: How companies as diverse as GE and Amazon.com have spurred fresh growth by refining their talent management, marketing, and innovation strategies Ways to determine where your industry is heading and what its new direction implies for your strategy Tactics for knowing when it's time to redefine your core business Persuading your workforce to support a new strategy even when business is good Strategic planning Organizational change Management Harvard Business Review