rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: M Marketing
  name:
    name part: Grewal Dhruv
    role:
      role term: creator
  name:
    name part: Levy Michael
  type of resource: text
  origin info:
    place:
      place term: NewYork
    publisher: Mc Graw Hill
    date issued: 2011
    issuance: monographic
  language:
    language term: vie
  physical description:
    extent: 422tr.
  abstract: M: Marketing 2e is the newest principles of marketing textbook from Dhruv Grewal and Michael Levy, and was created with students' and professors' needs in mind.
  abstract: Students receive a cost-effective, easy to read, focused text complete with study resources (both print and online) to help them review for tests and apply chapter concepts.
  abstract: Professors receive a text that contains all the pertinent information - yet in a more condensed format that is easier to cover by students.
  abstract: Online gradable assignments are provided to utilize the power of the web, making projects more fun for students and automatically grade materials to support instructors.
  abstract: M:Marketing 2e also includes unmatched teaching support.
  abstract: --This text refers to an out of print or unavailable edition of this title.
  note: Grewal Dhruv, Levy Michael
  subject:
    topic: Maketting
  classification: 658.802 / M100R-d
  identifier: 978-0073404875
  record info:
    record creation date: 140616
    record change date: 20140616000000
    record identifier: TVCDKTCT14607