01789nam a2200277 a 4500 TVCDKTCT8227 Thư viện trường Cao đẳng Kỹ thuật Cao Thắng 20070904000000 070904 Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 i1 007293588X vie 330 / M100N-i OBrien James A. Management Information Systems / OBrien James A., Marakas George Tái bản lần thứ 7 American : McGraw Hill , 2006 592tr. ; 27cm Book Description This new Seventh Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today’s networked enterprises and global markets. The benchmark text for the syllabus organized by technology, this text appraoches the material from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize and enhance the explanation. About the Author Jim is affiliated with NAU, but no longer actively teaching there Kinh tế Kinh tế -- quản lý Marakas George