01281cam a22003014a 4500 TVCDKTCT83971 20160523100405.9 120719s2012 caua b 001 0 eng Thư viện Trường CĐ Kỹ Thuật Cao Thắng RG_1 #1 eb0 2012027171 9781118340516 (cloth) DLC DLC DLC pcc HM742 .M354 2012 659.2 R204G Martin, Amy Jo, 1979- Renegades write the rules : how the Digital Royalty use social media to innovate / Amy Jo Martin. San Francisco : Jossey-Bass, c2012. x, 207 p. : ill. ; 24 cm. Includes bibliographical references and index. Digital Royalty (Firm) Digital communications Social aspects. Internet in public relations. Social media. 7 cbc orignew 1 ecip 20 y-gencatlg acquire 2 shelf copies policy default xj07 2012-07-19 xj07 2012-07-19 (telework) to Dewey rd14 2012-07-19 xe08 2012-10-27 2 copies rec'd., to CIP ver. re13 2012-11-14 Copy 1 Barcode 00327571825 to Calm re13 2012-11-16 Copy 2 Barcode 00327571813 to Calm