Mc Carthy E.Jerome, & Perreault William D. (2006). Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing). American: McGraw Hill/Irwin.
Chicago-tyylinen lähdeviittausMc Carthy E.Jerome, ja Perreault William D. Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing). American: McGraw Hill/Irwin, 2006.
MLA-viiteMc Carthy E.Jerome, ja Perreault William D. Essentials of Marketing: A Global-managerial Approach (Mcgraw-Hill/Irwin Series in Marketing). American: McGraw Hill/Irwin, 2006.
Varoitus: Nämä viitteet eivät aina ole täysin luotettavia.