http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
1. creativity 2.Branding 3. Diversity 4.Fact Finding 5. Strategy 6. Ideas 7. Words on Paper 8.Layouts 9. Radio 10. Television 11. Direct Maketing 12.The internet 13. Integratea maketing 14. Client Pitches
Advertising copy; Advertising layout and typography