Accountable marketing the economics of data-driven marketing

Businesses are increasingly concerned about measurability and accountability - particularly in the area of marketing. Executives and managers are searching for reliable methods to ensure that they are getting more out of their marketing efforts, as well as for ways to continue successful operations....

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Rosenwald, Peter J.
Beste egile batzuk: by Peter J. Rosenwald
Hizkuntza:Undetermined
English
Argitaratua: [Chicago, Ill.],New York, NY AMA,Thomson
Gaiak:
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh