rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Fundamentals of strategic management
  title info: title
  name:
    name part: Raghavan Parthasarthy
    role:
      role term: creator
  name:
    name part: Raghavan Parthasarthy
  type of resource: text
  origin info:
    place:
      place term: xx
    place:
      place term: Boston, MA
    publisher: Houghton Mifflin Co.
    date issued: 2007
    date issued: 9999
    issuance: monographic
  language:
    language term: und
  language:
    language term: eng
  physical description:
    form: print
    extent: xviii, 278 p.
    extent: 26 cm
  abstract: Fundamentals of Strategic Management emphasizes strategy in action, exposing students to real-world examples, practical applications, and strategic theory. Designed specifically for business majors enrolled in the undergraduate capstone course, this brief text takes a clear, concise approach to strategic management and incorporates material from practitioner sources such as Harvard Business Review and Business Week. The author poses a central question--"What makes a business successful?"--to form the basis of discussion for each chapter. One chapter is devoted entirely to corporate governance and social responsibility; coverage of these timely issues is also integrated throughout the program. Boxed examples, end-of-chapter continuing cases, and diagrams and models enhance students' understanding of management concepts.
  note: Raghavan Parthasarthy
  subject:
    topic: Strategic planning
  classification: 658.4012
  classification: R102
  identifier: 0618427597
  identifier: 9780618427598
  record info:
    record creation date: 210423
    record identifier: TVU_14360