rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Managerial economics
  title info: title
  name:
    name part: Hirschey, Mark
    role:
      role term: creator
  name:
    name part: Mark Hirschey
  type of resource: text
  origin info:
    place:
      place term: xx
    place:
      place term: Mason, OH]
    publisher: South-Western Cengage Learning
    date issued: 2009
    date issued: 9999
    issuance: monographic
  language:
    language term: und
  language:
    language term: eng
  physical description:
    form: print
    extent: xxvii, 68 p.
    extent: ill.
    extent: 27 cm
  abstract: The economic concepts presented in MANAGERIAL ECONOMICS, 12e, show students how to use common sense to understand business and solve managerial problems. This innovative text helps students develop and sharpen their economic intuition--an invaluable skill that helps students, as future managers, decide which products to produce, costs to consider, and prices to charge, as well as the best hiring policy and the most effective style of organization. With its unique integrative approach, the text presents the firm as a cohesive, unified organization and demonstrates that important business decisions are interdisciplinary. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model--a process that shows how management integrates accounting, finance, marketing, personnel, and production functions
  note: Mark Hirschey
  subject:
    topic: Managerial economics
  classification: 338.5024658
  classification: M109
  identifier: 0324588623
  identifier: 9780324588620
  record info:
    record creation date: 210423
    record identifier: TVU_15532