00806nam a2200265Ia 4500 TVU_17357 210423s9999 xx 000 0 und d 007352980X 9780073529806 eng 658.8 P206 Perreault, William D. Basic marketing a marketing strategy planning approach William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy Boston McGraw-Hill/Irwin 1 v. (in various pagings) col. ill. 29 cm Includes bibliographical references and indexes Marketing William D. Perreault; Joseph P. Cannon; E. Jerome McCarthy Trung tâm Học liệu Trường Đại học Trà Vinh