01218nam a2200277Ia 4500 TVU_20977 210423s9999 xx 000 0 und d 0131704214 9780131704213 eng 338.4 F434 Fort, Rodney D. Sports economics Rodney D. Fort Upper Saddle River, N.J. Pearson Prentice Hall 2006 xii, 540 p. ill. ; 24 cm Includes bibliographical references and index This unique book applies economic theory to the business of sports. It deals mainly with professional team sports (with a section devoted to college team sports), showing how supply and demand join at the market level, and how team owners act together through their leagues (or athletic departments through the NCAA) to facilitate their market power. This book will help the reader understand the business side of sports and how it impacts the games seen at the stadium or in the arena Sports; Professional sports; College sports Rodney D. Fort Trung tâm Học liệu Trường Đại học Trà Vinh