01494nam a2200277Ia 4500 TVU_32932 210423s9999 xx 000 0 und d 1633696154 9781633696150 eng 658 E45 Ellet, William The a student's guide William Ellet Boston, Massachusetts Harvard Business Review Press 2018 vi, 253 p. ill. 24 cm In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide Management William Ellet Trung tâm Học liệu Trường Đại học Trà Vinh