Cita APA

Zikmund, W. G., & William G.Zikmund; Barry J. Babin. (2007). Essentials of marketing research. Australia: Thomson South-Western.

Chicago Style Citation

Zikmund, William G., i William G.Zikmund; Barry J. Babin. Essentials of Marketing Research. Australia: Thomson South-Western, 2007.

Cita MLA

Zikmund, William G., i William G.Zikmund; Barry J. Babin. Essentials of Marketing Research. Australia: Thomson South-Western, 2007.

Atenció: Aquestes cites poden no estar 100% correctes.