New business ventures and the entrepreneur
New Business Ventures, 6e will leave students with the skills needed to grasp and implement the general managerial responsibilities required to be a successful entrepreneur. The text provides an innovative approach to teaching the core general management skills via the lens of the entrepreneur. The...
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Idioma: | Undetermined English |
Publicado em: |
Boston, Mass.
McGraw-Hill
2007
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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Resumo: | New Business Ventures, 6e will leave students with the skills needed to grasp and implement the general managerial responsibilities required to be a successful entrepreneur. The text provides an innovative approach to teaching the core general management skills via the lens of the entrepreneur. The course upon which this book I based is now the new core required course in general management at Harvard Business School |
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Descrição Física: | 697 p. ill. 24 cm |
ISBN: | 0073404977 9780073404974 |