Cita APA

 Quelch, J. A. (2007).  Greater good: How good marketing makes for better democracy.  Harvard Business Press.

Chicago Style Citation

 Quelch, John A.  Greater Good: How Good Marketing Makes for Better Democracy.  Harvard Business Press, 2007.

Cita MLA

 Quelch, John A.  Greater Good: How Good Marketing Makes for Better Democracy.  Harvard Business Press, 2007.

Atenció: Aquestes cites poden no estar 100% correctes.