Cita APA

 Savar, A. (2011).  Content to commerce: Engaging consumers across paid, owned and earned channels.  John Wiley & Sons.

Citación estilo Chicago

 Savar, Avi.  Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels.  John Wiley & Sons, 2011.

Cita MLA

 Savar, Avi.  Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels.  John Wiley & Sons, 2011.