Citação norma APA

 Savar, A. (2011).  Content to commerce: Engaging consumers across paid, owned and earned channels.  John Wiley & Sons.

Citação norma Chicago

 Savar, Avi.  Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels.  John Wiley & Sons, 2011.

Citação norma MLA

 Savar, Avi.  Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels.  John Wiley & Sons, 2011.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.