Savar, A. (2011). Content to commerce: Engaging consumers across paid, owned and earned channels. John Wiley & Sons.
Trích dẫn kiểu ChicagoSavar, Avi. Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels. John Wiley & Sons, 2011.
Trích dẫn MLASavar, Avi. Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels. John Wiley & Sons, 2011.
Cảnh báo: Các trích dẫn này có thể không phải lúc nào cũng chính xác 100%.