Heyman, J. H. (2008). All you need is a good idea!: How to create marketing messages that actually get results. John Wiley & Sons, Inc.
Chicago-стиль цитированияHeyman, Jay H. All You Need Is a Good Idea!: How to Create Marketing Messages That Actually Get Results. John Wiley & Sons, Inc, 2008.
MLA-цитированиеHeyman, Jay H. All You Need Is a Good Idea!: How to Create Marketing Messages That Actually Get Results. John Wiley & Sons, Inc, 2008.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.