Cita APA

 Belch, G. E. (2018).  Advertising and promotion: An integrated marketing communications perspective.  McGraw-Hill.

Chicago Style Citation

 Belch, George E.  Advertising and Promotion: An Integrated Marketing Communications Perspective.  McGraw-Hill, 2018.

Cita MLA

 Belch, George E.  Advertising and Promotion: An Integrated Marketing Communications Perspective.  McGraw-Hill, 2018.

Atenció: Aquestes cites poden no estar 100% correctes.