Zeithaml, V. A. (2016). Services marketing: Integrating customer focus across the firm. McGraw-Hill Education.
Citación estilo ChicagoZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill Education, 2016.
Cita MLAZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill Education, 2016.
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