Zeithaml, V. A. (2016). Services marketing: Integrating customer focus across the firm. McGraw-Hill Education.
Chicago ZitierstilZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill Education, 2016.
MLA ZitierstilZeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. McGraw-Hill Education, 2016.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.