Style de citation APA

 Mullins, J. W. (2010).  Marketing management: A strategic decision - Making approach.  McGraw-Hill Irwin.

Style de citation Chicago

 Mullins, John W.  Marketing Management: A Strategic Decision - Making Approach.  McGraw-Hill Irwin, 2010.

Style de citation MLA

 Mullins, John W.  Marketing Management: A Strategic Decision - Making Approach.  McGraw-Hill Irwin, 2010.

Attention : ces citations peuvent ne pas être correctes à 100%.