Cita APA

 Mullins, J. W. (2010).  Marketing management: A strategic decision - Making approach.  McGraw-Hill Irwin.

Chicago Style Citation

 Mullins, John W.  Marketing Management: A Strategic Decision - Making Approach.  McGraw-Hill Irwin, 2010.

Cita MLA

 Mullins, John W.  Marketing Management: A Strategic Decision - Making Approach.  McGraw-Hill Irwin, 2010.

Atenció: Aquestes cites poden no estar 100% correctes.