APA Citation

 Arikan, A. (2008).  Multichannel marketing: Metrics and methods for on and offline success.  Wiley Publishing.

Trích dẫn kiểu Chicago

 Arikan, Akin.  Multichannel Marketing: Metrics and Methods for On and Offline Success.  Wiley Publishing, 2008.

MLA Citation

 Arikan, Akin.  Multichannel Marketing: Metrics and Methods for On and Offline Success.  Wiley Publishing, 2008.

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