Exploring Social eWOM Intention in Social Commerce Environment: Individual-Level Culture Values as a Moderator
1. Introduction; 2. Literature review; 3. Two research design and methodology; ...
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| Hlavní autor: | Phan Thi Phu Quyen |
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| Jazyk: | eng |
| Vydáno: |
Tomas Bata University in Zlín
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| On-line přístup: | https://dlib.udn.vn/module/chi-tiet-sach?RecordID=2996 |
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| Thư viện lưu trữ: | Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng |
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