Exploring Social eWOM Intention in Social Commerce Environment: Individual-Level Culture Values as a Moderator

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Exploring Social eWOM Intention in Social Commerce Environment: Individual-Level Culture Values as a Moderator

1. Introduction; 2. Literature review; 3. Two research design and methodology; ...

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Bibliografiske detaljer
Hovedforfatter:	Phan Thi Phu Quyen
Sprog:	eng
Udgivet:	Tomas Bata University in Zlín
Online adgang:	https://dlib.udn.vn/module/chi-tiet-sach?RecordID=2996
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Thư viện lưu trữ:	Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng

Lignende værker

Effects of cultural difference on tourists’ revisit intention with eWOM
af: Tran, Luong Nguyet
Udgivet: (2018)

The Impact of Social Media Experience on eWOM Usage Behavior: A Case Study of Students from the University of Danang
af: Tran, Thi Thuy Trinh, et al.
Udgivet: (2023)

Electronic Word of Mouth (eWOM) in the Marketing Context. 1st ed. 2017
af: Ismagilova, Elvira, et al.
Udgivet: (2020)

Individualism and socialism :
af: Hirai, Atsuko
Udgivet: (1986)

Individuals, relationships and culture (Links between ethology and the social sciences)
af: Robert A Hinde
Udgivet: (1987)

An Examination of Students’ Moderate Drinking in Two Different Drinking Cultures: Implications for Alcohol Social Marketing
af: Tran Trieu Khai

How tourism companies could boost electronic word-ofmouth (eWOM) through Facebook strategies
af: Nguyen, Le Loc Tien
Udgivet: (2021)

Social change and the individual :
af: Tsurumi, Kazuko
Udgivet: (1970)

Alcohol prevention on college campuses : The moderating effect of the alcohol environment on the effectiveness of social norms marketing campaigns /

The relationship between the trust of vietnamese holiday makers on electronic words-of-mouth (ewom) and their intention to follow ewom under the impact of attitude towards ewom as a mediator
af: Nguyen, Le Loc Tien
Udgivet: (2018)

Motivations of guests contributing sWOM on social media: a case in Vietnam
af: Thanh, Ha Le Thi, et al.
Udgivet: (2023)

Social work with individuals and groups
af: Ratna, Guha
Udgivet: (2011)

Late Modernity, Individualization and Socialism
af: Dawson, M.
Udgivet: (2020)

The influence of utilitarian and hedonic value on customer satisfaction and repurchase intention in e-commerce
af: Le, Thi Mai, et al.
Udgivet: (2025)

Introduction to Electronic Commerce and Social Commerce
af: Efraim, Turban
Udgivet: (2017)

Research on the Impact of Electronic Word-of-Mouth (EWOM), User-Generated Content and Subjective Norm on the Intention to Purchase Vegan Cosmetics of Gen Z Women Through Social Media Platforms in Vietnam
af: Tran, Pham Huyen Trang
Udgivet: (2025)

Exploring social psychology
af: Myers, David G.
Udgivet: (2009)

Exploring social psychology
af: Myers, David G
Udgivet: (2007)

A study on purchase intention of biofuels in Vietnam: using perceived barriers as moderators.

Influence of the quality of food, service, and physical environment on customer satisfaction and behavioral intention in quick-casual restaurants : Moderating role of perceived price /
af: Ryu, Kisang.

Introduction to Electronic Commerce and Social Commerce. 4th ed.
af: Turban, Efraim, et al.
Udgivet: (2020)

Impact of online social media on consumers’ purchasing intention via social network sites
af: Hoang, Thi Phuong Thao, et al.
Udgivet: (2024)

Social work values and ethics
af: Frederic G., Reamer
Udgivet: (2013)

Social work values and ethics
af: Congress, Elaine Piller
Udgivet: (1999)

Does Electronic word of Mouth - Ewom affect to travel intention: A practical study in Danang city
af: Dang, Thi Thanh Minh
Udgivet: (2021)

FAMILY VALUE SYSTEM – THE FOUNDATION OF THE SOCIAL VALUE SYSTEM
af: Tạp, Chí Nghiên Cứu Triết Học
Udgivet: (2025)

Computers and the social environment
af: Gruenberger, Fred
Udgivet: (1975)

Social policy and the environment /
af: Huby, Meg.
Udgivet: (1998)

The relationship between satisfaction, trust and repurchase intention: Examining the moderating role of word of mouth
af: Ho, Trong Nghia, et al.
Udgivet: (2024)

Cognitive Autonomy and Methodological Individualism: The Interpretative Foundations of Social Life
af: Di Iorio, Francesco
Udgivet: (2015)

Values and ethics in social work practice
af: Parrott, Lester
Udgivet: (2014)

Individual and Collective Choice and Social Welfare: Essays in Honor of Nick Baigent
af: Binder, C, et al.
Udgivet: (2015)

Epistemology and Political Philosophy in Gilbert Simondon: Individuation, Technics, Social Systems
af: Bardin, Andrea
Udgivet: (2015)

Barriers at work caused by cultural values a comparative study between Vietnamese and American culture through collectivism versus individualism /
af: Hoàng Lê Thụy Thảo
Udgivet: (2010)

Human behavior in the social environment
af: Alexander, Rudolph Jr
Udgivet: (2007)

Human behavior in the social environment
af: Pillari, Vimala
Udgivet: (1998)

Human behavior and the social environment
af: Norlin, Julia M
Udgivet: (2003)

Human behavior and the social environment
af: Lesser, Joan Granucci
Udgivet: (2007)

Human behavior and the social environment
af: Schriver, Joe M
Udgivet: (2011)

Human behavior in the social environment
af: Ashford, José B
Udgivet: (2001)