A study on linguistic features of overstatements in english and vietnamese advertisements in the hospitality industry

Nowadays, advertisements are becoming an indispensable part in our daily lives. Most studies of advertisements concentrate on different aspects of the persuasive strategies, such as language, visual design, or psychology. Nonetheless, little has been conducted about the pragmatic features of o...

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書誌詳細
フォーマット: Bài viết
言語:English
出版事項: Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
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オンライン・アクセス:https://data.ufl.udn.vn/handle/UFL/1164
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Thư viện lưu trữ: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng