An Investigation Into Linguistic Features Of Car Slogans In English

This study reports an investigation into linguistic features of car slogans in English. It attempts to find out the lexical features, syntactic features and stylistic devices as well as some outstanding rhetorical devices in these slogans. The research data are collected from English online newspape...

Ful tanımlama

Kaydedildi:
Detaylı Bibliyografya
Yazar: Hoàng Trọng Minh Quang
Diğer Yazarlar: PGS.TS. Trương Viên
Materyal Türü: Tez
Dil:English
Baskı/Yayın Bilgisi: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
Konular:
Online Erişim:https://data.ufl.udn.vn/handle/UFL/1388
Etiketler: Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
Thư viện lưu trữ: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng
Diğer Bilgiler
Özet:This study reports an investigation into linguistic features of car slogans in English. It attempts to find out the lexical features, syntactic features and stylistic devices as well as some outstanding rhetorical devices in these slogans. The research data are collected from English online newspapers. The research was conducted based on the combination of a variety of methods, namely qualitative, quantitative and descriptive analysis. More than 200 samples of car slogans in English were collected from the internet for recent years. The findings of the study showed that the similarities and differences in how to design car slogans. Moreover, there were a number of noticeable differences that we must research clearly and carefully. It is hoped that the results of this study will serve as an access to a profound understanding of English and Vietnamese about car slogans. The study will help Vietnamese learners of English to improve their writing skills about slogans.