A Study Of Persuasive Strategies In Advertisements Of Electronic Products In English Versus Vietnamese
The advertising language is a very special one which has its own characteristics different from any kinds of other languages. This thesis aimed at conducting a study of persuasive strategies in advertisements of electronic products in English versus Vietnamese in spoken and written texts as discours...
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| Main Author: | Nguyễn Thành Công |
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| Other Authors: | PGS.TS. Hồ Thị Kiều Oanh |
| Format: | Thesis |
| Language: | English |
| Published: |
Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2025
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| Subjects: | |
| Online Access: | https://data.ufl.udn.vn/handle/UFL/1431 |
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| Institutions: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
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