A discourse analysis of advertisements in terms of persuasion strategies in english and vietnamese
This is a discourse analysis of advertisements in terms of persuasion strategies in English and Vietnamese. The data for analysis in this thesis are 260 samples of advertisements (130 in English and 130 in Vietnamese) which contain persuasive strategies and are posted on the internet by companies, o...
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| Format: | Thesis |
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| Language: | English |
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Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2025
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| Subjects: | |
| Online Access: | https://data.ufl.udn.vn/handle/UFL/1482 |
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| Institutions: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
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