AN INVESTIGATION INTO LINGUISTIC FEATURES OF METAPHOR USES IN ENGLISH AND VIETNAMESE ADVERTISEMENTS

The thesis aims at investigating conceptual metaphors in English and Vietnamese advertisements, namely through comparison and bilateral contrastiveness, and the author points out the similarities and differences in using conceptual metaphors in English and Vietnamese on linguistic features, namely s...

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Bibliographic Details
Other Authors: Assoc. Prof. Dr. PHAN VĂN HÒA
Format: Bài viết
Language:Vietnamese
Published: Trường Đại học Ngoại ngữ, Đại học Đà Nẵng 2025
Online Access:https://data.ufl.udn.vn/handle/UFL/1698
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Institutions: Trường Đại học Ngoại ngữ - Đại học Đà Nẵng