A Multimodal Discourse Analysis of Frudential Insurance and Advertisements
The study is aimed at clarifying the linguistic and non-linguistic featuresof Prudential Insurance Company’s online advertisement videos in light ofmultimodal discourse analysis, considering the combination of language andvisual design to create persuasive impact, thereby, proposing some practicalim...
Uloženo v:
| Hlavní autor: | Mai Thanh Hùng |
|---|---|
| Další autoři: | PGS.TS. Nguyễn Thị Quỳnh Hoa |
| Médium: | luanvanthacsi |
| Jazyk: | English |
| Vydáno: |
Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2024
|
| Témata: | |
| On-line přístup: | https://data.ufl.udn.vn//handle/UFL/374 |
| Tagy: |
Přidat tag
Žádné tagy, Buďte první, kdo otaguje tento záznam!
|
| Thư viện lưu trữ: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
|---|
Podobné jednotky
-
Multimodality in a Vietnamese Tet advertisement series: a discourse analysis
Autor: Nguyễn, Thị Ngọc Trinh
Vydáno: (2025) -
An Investigation Into English Resumés From Perspective Of Multimodal Discourse Analysis
Vydáno: (2025) -
A Discourse Analysis Of Car Advertisments In English
Autor: Đặng Thị Minh Dược
Vydáno: (2024) -
A STUDY OF CARTOON TRAILERS IN ENGLISH FROM THE PERSPECTIVE OF MULTIMODAL DISCOURSE ANALYSIS
Autor: Phan Thị Kim Hoa
Vydáno: (2024) -
A DISCOURSE ANALYSIS OF COFFEE ADVERTISEMENTS IN ENGLISH AND VIETNAMESE
Autor: Lê Hoàng Uyên My
Vydáno: (2024)