A Discourse Analysis of Destination Slogans in English and Vietnamese
Advertising slogans can hold the key to the success of tourism destinations. In highly competitive times, nearly all the tourism destinations want to attract potential tourists and expand their market share by using a special brand slogan. All official destination slogans are produced carefully by p...
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| Format: | luanvanthacsi |
| Language: | English |
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Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2024
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| Online Access: | https://data.ufl.udn.vn//handle/UFL/605 |
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| Institutions: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
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